Cold calling platform
Sentra Sales
Make more calls. Book more meetings.
Call. Score. Follow up. One platform for UK sales teams. £79 per seat per month, everything included.
Cold calling tools included from day one
Works alongside your email and LinkedIn tools
Sentra Sales connects with Gmail to capture inbound enquiries as leads and send replies, including automatic replies to new enquiries you choose to switch on. Sentra Sales can create Google Calendar events with attendees when you schedule a call.
The complete CRM package
"It combines the best part of all the CRMs out there without the hassle of adding extras to get the product you want. I can track and organise my leads, see all of my prospects' relevant information, and plan my day all in one place."
Verified G2 Reviewer
Read onG2Top Customer Service & Easy To Use
"Whenever I need help with a specific area of the platform, the customer service is top drawer."
What could be improved? Nothing, no notes so far. Will is always open to feedback, but no issues as of yet.
Sam G. · Verified G2 Reviewer
Read onG2A cold calling platform with your CRM built in
Sentra Sales comes with a built-in phone system and full account management as standard, so your team handles outbound calling, tracking and account management from one place.
Built-in phone system
Call directly from Sentra Sales with the integrated dialler, no separate phone provider or add-ons needed. Calls are recorded, transcribed, and scored by AI.
- Integrated dialler with call recording
- AI transcription & call scoring
- Every call logged against the right account
Full account management
Manage the entire customer relationship in one system, every contact, conversation, deal, and follow-up lives on the account record, from first call to renewal.
- Complete account history & contact records
- Pipeline, deals & tasks per account
- Follow-ups and notes all in one place
Everything you get with Sentra Sales
Built for every part of outbound calling
Whether you are scaling up outbound calling, replacing a generic CRM, or cutting admin from your sales process, Sentra Sales has a solution built for it:
Cold Calling Software
Built-in dialler, recording, and AI call scoring for UK B2B teams.
Outbound CRM
Pipeline, follow-ups, and call intelligence for small sales teams.
Sales Automation
AI follow-up drafts and lead routing for outbound B2B.
Lead Management
Fast, unified lead tracking and AI follow-up drafts.
How Sentra Sales stacks up
| Sentra Sales | HubSpot | Salesforce | |
|---|---|---|---|
| AI call recording & scoring | ✓ Built in | Add-on | Add-on |
| 10-rep team / month with calling + AI scoring included | £790 | Add-ons required, cost varies | Add-ons required, cost varies |
| AI follow-up drafts | ✓ | Add-on | Add-on |
| Built-in phone system | ✓ | Add-on | Add-on |
| Setup time | Depends on your setup | Varies | Varies |
| Dedicated onboarding | Free | Paid | Paid |
Pricing estimates based on published rates. Add-ons not included.
Simple onboarding process
Create your account
Create your Sentra Sales account and start calling with the built-in phone system, you're live in minutes, not weeks.
Import your leads
Import .csv and .xlsx files up to 20 MB and 10,000 rows. The older .xls format is not supported.
Add your team members
Type a name, assign a role, hit add. Your whole team is set up before your coffee goes cold.
Start selling
Pipeline live. Calls tracked. Sentra Sales logs and scores every call and drafts your follow-ups.
Clear terms from day one
Monthly rolling subscription
£79 per seat per month. Cancel anytime.
Privacy information
Our Privacy Policy and DPA explain how personal data is processed.
Payments via Stripe
Payments and subscription management use Stripe.
Registered in England and Wales
Sentra Sales Ltd, Company No. 17109376. Incorporated 23 March 2026.
Frequently asked questions
What powers Sentra Sales browser calling?
Sentra Sales provides browser-based calling built on Twilio. Use a UK number through Twilio or Telnyx, or connect your own Twilio account.
What does Sentra Sales cost, and are there call-minute charges or usage caps?
Sentra Sales is a cold calling platform with a built-in CRM for UK sales teams. The plan is £79 per seat per month, with all features included and no per-minute overage or call-usage cap.
How does AI call scoring work in Sentra Sales?
Sentra Sales records and transcribes calls, then scores them against your sales playbook criteria. Reps and managers can review the resulting call scores and insights.
Can Sentra Sales handle automated multichat and dialer follow-ups?
AI suggests follow-up emails and next steps after each call for your rep to review and send. SMS drafts are also available for rep review. Optional automatic replies are limited to new Gmail-captured enquiries and inbound SMS when enabled.