Cold calling platform
Make more calls. Book more meetings.
For UK sales teams who want to make more calls, follow up faster and get better at it, with a built-in dialler, AI call scoring, personalised coaching and follow-up drafts. £79 per seat, everything included.
Cold calling tools included from day one
Works alongside your email and LinkedIn tools
Teams use tools like Instantly for email and HeyReach for LinkedIn. Sentra Sales is where the calling happens, with Gmail and Google Calendar integrations so it fits the stack you already use.
"It combines the best part of all the CRMs out there without the hassle of adding extras to get the product you want. I can track and organise my leads, see all of my prospects' relevant information, and plan my day all in one place."
Verified G2 Reviewer
Read onG2"Whenever I need help with a specific area of the platform, the customer service is top drawer."
What could be improved? Nothing, no notes so far. Will is always open to feedback, but no issues as of yet.
Sam G. · Verified G2 Reviewer
Read onG2A cold calling platform with your CRM built in
Sentra Sales comes with a built-in phone system and full account management as standard, so your team handles outbound calling, tracking and account management from one place.
Built-in phone system
Call directly from Sentra Sales with the integrated dialler, no separate phone provider or add-ons needed. Calls are recorded, transcribed, and scored by AI.
- Integrated dialler with call recording
- AI transcription & call scoring
- Every call logged against the right account
Full account management
Manage the entire customer relationship in one system, every contact, conversation, deal, and follow-up lives on the account record, from first call to renewal.
- Complete account history & contact records
- Pipeline, deals & tasks per account
- Follow-ups and notes all in one place
Everything you get with Sentra Sales
Built for every part of outbound calling
Whether you are scaling up outbound calling, replacing a generic CRM, or cutting admin from your sales process, Sentra Sales has a solution built for it:
Cold Calling Software
Built-in dialler, recording, and AI call scoring for UK B2B teams.
Outbound CRM
Pipeline, follow-ups, and call intelligence for small sales teams.
Sales Automation
AI follow-up drafts and lead routing for outbound B2B.
Lead Management
Fast, unified lead tracking and AI follow-up drafts.
How Sentra Sales stacks up
| Sentra Sales | HubSpot | Salesforce | |
|---|---|---|---|
| AI call recording & scoring | ✓ Built in | Add-on | Add-on |
| 10-rep team / month | £790 | £810+ | £750+ |
| AI follow-up drafts | ✓ | Add-on | Add-on |
| Built-in phone system | ✓ | Add-on | Add-on |
| Setup time | ~5 days | Weeks | Weeks |
| Dedicated onboarding | Free | Paid | Paid |
Pricing estimates based on published rates. Add-ons not included.
Simple onboarding process
Create your account
Create your Sentra Sales account and start calling with the built-in phone system, you're live in minutes, not weeks.
Import your leads
Add contacts from a CSV, Excel file, or manually. We map your columns and enrol contacts instantly.
Add your team members
Type a name, assign a role, hit add. Your whole team is set up before your coffee goes cold.
Start selling
Pipeline live. Calls tracked. Sentra Sales logs and scores every call and drafts your follow-ups.
Security & trust built in from day one
Encrypted in transit & at rest
All data is encrypted using TLS 1.2+ and AES-256 at rest.
GDPR compliant
Processed and stored in line with UK & EU GDPR requirements.
Payments via Stripe
All billing handled by Stripe. We never store your card details.
Daily backups
Your CRM data is backed up every 24 hours and retained for 30 days.
Frequently asked questions
How does AI call scoring work in Sentra Sales?
Sentra Sales records and transcribes calls, then scores them against your sales playbook criteria. Reps and managers can review the resulting call scores and insights.
Can Sentra Sales handle automated multichat and dialer follow-ups?
Sentra Sales records, transcribes, and scores calls made through its dialler, and AI drafts personalized email follow-ups for reps to review. Live chat, SMS, and social follow-ups depend on supported channel integrations; Sentra Sales does not claim to automate those channels without an available integration.